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SOURCE The Quaker Oats Company
Partnership Transforms the Oatmeal Experience to Show its Amazing Possibilities
CHICAGO, Sept. 12, 2013 /PRNewswire/ -- Although The Quaker Oats Company, a subsidiary of PepsiCo, Inc., has been a leader in oats for more than a century, they also know oatmeal is anything but old-fashioned. That's why beginning this fall, Quaker is teaming up with Samantha (Sam) Stephens, founder of the world's first oatmeal bar, OatMeals in New York City, to revolutionize the experience of oatmeal and invite everyone to discover its many amazing possibilities.
"Here at Quaker, we know nourishing and delicious whole grain oats are a great option any time of the day," says Justin Lambeth, Chief Marketing Officer for Quaker Oats. "In addition to our Quaker Corporate Chef Andrew Moltz, we're thrilled to bring Sam on board as our new Creative Oatmeal Officer. Their passion and creativity combined with the appreciation of oatmeal's many benefits will inspire oat lovers everywhere to try their own tasty oatmeal creations."
While in college trying to eat better and stay on budget, Stephens started eating oatmeal at every meal and discovered new ways to get inventive in the kitchen with her favorite whole grain. She wanted to highlight the numerous benefits and the versatility of whole grain oats, along with her personally concocted sweet and savory oatmeal recipes, so she pursued her dreams and opened OatMeals in Greenwich Village in New York City in June 2012. Since opening her store and sharing her passion for oatmeal with the world, Stephens has sold more than 100,000 of her inventive hot oatmeal bowls – including her signature Pumpkin Pie and Indian Spiced & Savory Truffle RisOATto – along with other oatmeal-based products like oatmeal cookies and biscotti. As part of her new role as Creative Oatmeal Officer with Quaker, Stephens will change the way people see oatmeal by creating innovative recipes with unique ingredients and giving creative tips on oatmeal's unlimited potential.
"I look forward to partnering with Quaker, an iconic oatmeal brand I've been eating for many years," said Stephens. "My love of oatmeal extends both personally and professionally, so I'm excited to begin my new role as Quaker's Creative Oatmeal Officer and spread the word about nourishing oatmeal and all the fun, imaginative and delicious ways to try something creative at your next meal."
To make oatmeal a part of your next meal, try out the first exclusive recipe created by OatMeals for Quaker below, which includes savory, seasonal ingredients. Check out Quaker's YouTube channel to view a video of Stephens creating the exclusive recipe.
Hearty Sweet Corn & Pancetta Oatmeal
1 cup Quaker steel cut oats
4 cups low sodium chicken stock
2 cups fresh corn (approximately 3 ears) or frozen, thawed
1/2 cup pancetta, diced (bacon, prosciutto, or ham can be substituted)
2 small shallots, diced (optional)
2 cloves garlic, diced (optional)
1 tbsp butter
1 tbsp olive oil
1 cup cherry tomatoes, halved
Freshly ground black pepper to taste
Grated pecorino or asiago cheese
In a large saute pan, heat olive oil on medium heat. Add pancetta, corn, and cherry tomatoes and cook for five minutes. Remove this mixture from the pan and place in a bowl to the side. Into the same pan add the butter, shallots, and garlic and cook for two minutes at medium heat. Add Quaker steel cut oats and stir continuously for two to three minutes, until lightly toasted, golden, and fragrant. Add the chicken stock and stir to combine. Cover pan and reduce heat to low. Simmer for 20-25 minutes, stirring occasionally, until oats are al dente. Add the pancetta, corn, and tomato mixture to the cooked oats and stir to combine. Season with black pepper to taste and top with grated pecorino cheese. Makes four servings.
For more information on Quaker Oats and Samantha Stephens of OatMeals NYC, please visit www.OatMealsNY.com, www.Facebook.com/Oatmealsny, www.QuakerOats.com, www.Facebook.com/Quaker or www.Twitter.com/Quaker.
About The Quaker Oats Company
The Quaker Oats Company, headquartered in Chicago, is a unit of PepsiCo, Inc., one of the world's largest consumer packaged goods companies. For more than 130 years, Quaker's brands have served as symbols of quality, great taste and nutrition. Holding leadership positions in their respective categories, Quaker® Oats, Quaker® Rice Cakes and Quaker Chewy® Granola Bars are consumer favorites. For more information, please visit www.QuakerOats.com, www.Facebook.com/Quaker or follow us on Twitter @Quaker.
OatMeals LLC, based out of Greenwich Village in New York City, is the brainchild of founder Samantha "Sam" Stephens and is the world's first Oatmeal Bar. After opening its doors in June 2012, OatMeals™ has become renowned for the original and unique recipes of its signature sweet and savory oatmeal bowls, oat-based pastries and baked goods, and related sundry items. OatMeals™ is committed to using only the highest quality ingredients and sustainable practices in producing and providing its products to customers. For more information, please visit www.oatmealsny.com, https://www.facebook.com/Oatmealsny, or follow us on Twitter @OatMealsNY.
PepsiCo is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. Our main businesses – Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola – make hundreds of enjoyable foods and beverages that are loved throughout the world. PepsiCo's people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo's promise to provide a wide range of foods and beverages from treats to healthy eats; to find innovative ways to minimize our impact on the environment by conserving energy and water and reducing packaging volume; to provide a great workplace for our associates; and to respect, support and invest in the local communities where we operate. For more information, please visit www.pepsico.com.
Image with caption: "Oatmeal is anything but old-fashioned so that's why this fall, Quaker Oats introduces Sam Stephens, founder of OatMeals™ in New York City, as their new Creative Oatmeal Officer. Through this partnership, Quaker seeks to revolutionize the oatmeal experience by inviting people to experiment and discover its many amazing possibilities." Image available at: http://photos.prnewswire.com/prnh/20130912/MM78192-a
Image with caption: "While in college trying to eat better and stay on budget, Stephens started eating oatmeal at every meal and discovered new ways to get inventive in the kitchen using her favorite grain. She wanted to share its numerous benefits and the versatility of whole grain oats, so she pursued her dream and passion for oatmeal and opened OatMeals in New York City." Image available at: http://photos.prnewswire.com/prnh/20130912/MM78192-b
Image with caption: "Since opening OatMeals in Greenwich Village in New York City in 2012, Stephens has sold more than 100,000 of her inventive hot oatmeal bowls – including her signature Pumpkin Pie and Indian Spiced & Savory Truffle RisOATto – along with other oatmeal-based products like oatmeal cookies and biscotti." Image available at: http://photos.prnewswire.com/prnh/20130912/MM78192-c
Image with caption: "Quaker has been a leader in oats for more than a century and knows nourishing and delicious whole grain oats are a perfect breakfast option. With the creative inspirations of Sam Stephens, people will now see how amazing oatmeal can be, whether it's an indulgent or savory oatmeal bowl or even a side dish." Image available at: http://photos.prnewswire.com/prnh/20130912/MM78192-d
Image with caption: "In her new role as Quaker's Creative Oatmeal Officer, Stephens will change the way people see oatmeal by creating innovative recipes with unique ingredients and giving creative tips on oatmeal's unlimited potential." Image available at: http://photos.prnewswire.com/prnh/20130912/MM78192-e
Image with caption: "To make oatmeal a part of your next meal, try out the exclusive recipe created by OatMeals for Quaker, Hearty Sweet Corn & Pancetta Oatmeal, made with seasonal, savory ingredients including ripe cherry tomatoes, fresh off-the-cob sweet corn and savory pancetta." Image available at: http://photos.prnewswire.com/prnh/20130912/MM78192-f
Image with caption: "Quaker Logo." Image available at: http://photos.prnewswire.com/prnh/20130912/MM78192-g
Image with caption: "OatMeals Logo." Image available at: http://photos.prnewswire.com/prnh/20130912/MM78192-h
Edelman Public Relations
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