The holiday shopping season is starting earlier than ever. Stores hope to woo shoppers with hot sale items on Thanksgiving Day.
But some say these stores are ruining the holiday.
For years, the day after Thanksgiving, or Black Friday, has been the day stores offer those blockbuster deals.
But this year, more retailers will open hours earlier on Thanksgiving Day.
The question is, will bargain hunters show up?
The exciting Black Friday scene will come a little earlier this year.
Shoppers will be able to bag a bargain, right after enjoying that Thanksgiving Turkey.
"The whole night is so fun and I usually end up shopping all night until about 10 the next morning," said Marsha Nice.
Some department stores like Kohl's, Macy's and J.C. Penney are opening their doors even earlier, welcoming shoppers at 8 p.m. Thanksgiving night.
"I absolutely love it, we make it part of the family day, we have our dinner, we have our games afterwards, we kind of relax and about 8 o'clock we get ready for shopping," said Nice.
Although retailers say the night before Black Friday promises some of the years best deals, some people say the shopping can wait.
"I view it to be a holiday, more to be with family and friends, and not shop, just eat turkey," said Joan Hubbard.
Hubbard said the shopping frenzy has taken away the most important part of Thanksgiving.
"Black Friday I may go out if there's something I really want, but otherwise, I don't even shop then," said Hubbard.
I reached out to several department stores.
Kohl's got back to me with this statement, saying:
"As many customers are eager to get a jumpstart on their shopping, we are opening our stores at 8 p.m. on Thanksgiving Day as a convenience to our customers who want to make Kohl's their first stop."
But some aren't sure they buy into the holiday hype.
"I think it'd be kind of fun to be open on Thanksgiving to go shopping and stuff, but then I have to think of the people that have to work it," said Barb Courtney.
So whether you'll start on Thanksgiving, or wait until the day before Christmas, retailers hope you'll come ready to shop.
Another shift this holiday shopping season, according to the Deloitte survey, fewer shoppers are expected to head to stores, instead turning to the web as the top shopping venue.